Ombraz's brand aesthetic is adventurous, innovative, and environmentally conscious, focusing on quality, positive impact, and having fun. So, clearly, that is a perfect fit for what we also stand for!
THE Content
Ombraz isn't afraid to push the envelope, and nor are we. They like to embrace uniquely different, entertaining campaigns. Sometimes they can be a bit cheeky, and we mean that in the literal sense. So to embody that, we created a campaign that does the same exact thing. We know they like exposure, so we came up with an idea that felt like a perfect fit. We wanted to reinforce that they are not conventional sunglasses, and we had the model dancing while they were dangling on her neck or just moving about in her hands!
THE tamer Content
We don't want to be too middle of the road. If you try to please everyone, you'll end up pleasing no one! (I think we stole that from Ricky Gervais.)
We came up with some content that focuses more on lifestyle and their product's quality. You will find some of that showcased below.
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